Tip of the Month Archives


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Every month we email a free tip, technique, or strategy about expanding or managing your business.

The tips are short, to the point, and cover a wide range of subjects. To sign up for the tip of the month, use the sign-up form on the right.

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Planning for 2008
Judy Ducharme
2008 is a few months away. What goals have you set? What plans have you made to achieve your goals? Will you capitalize on your 2007 gains and avoid mistakes made this year? . . . see more

Event Marketing
Are you in charge of arranging an event, but have no clue of how to go about it? Don't panic, we are here to help you with the basics of planning an event marketing program. And we bet you will be successful if you consider the following points. . . . see more

Productive Meetings are the Cornerstone of a Successful Practice
In addition to marketing solutions, our focus is also on business tools to better manage your practice. This month's theme and featured tools are all based on productivity.see more

The Value of a Mystery Shopper
Judy Ducharme
You probably invested a great deal of time, effort, and money into your spa's décor and design, and the type of services, products you offer. But, what type of customer experience are you actually creating and does it reflect your initial concept? . . . see more

Monthly Tip - Adding New Services
Judy Ducharme
Have you ever had a great idea for a new service or service package that you thought would be a perfect addition to your menu? Before you implement that idea, make sure you take the steps to truly implement it. . . . see more

Monthly Tip - Spa Finder Gift Certificates Controlling Costs
Participating in the Spa Finder Partner Program is a great medium to market your spa to consumers and corporations. A listing markets your location locally as well as nationally and internationally. . . . see more

Monthly Tip - Successful Client Check-out
Even if your client has a great experience visiting your facilities, you could lose potential revenue at check-out unless you have properly trained personnel in the art of closing. . . . see more

Monthly Tip - 50% Retail Reorder should be a Guideline Not an Absolute
Reordering Fifty percent of retail sales is a guideline and not an absolute. Other factors influence retail decisions such as inventory on hand, seasons, and working capital. . . . see more